Invasion of the Video Mashup

An internet video mashup is just a re-mix of of video and audio content which is shared on the web.

Future tense has a great brief podcast on the trends of video mashups (1/3/2008). Notably it features the idea that much of the re-mix of content from films and music may eligible for ‘fair use‘ law protection. This makes sense since re-mixing content to express a new or different interpretation doesn’t mean that people are using the content as it is for ones own gain. This is a potentially touchy topic because on one hand we want people to re-mix and re-interpret content because it facillitates change and progress; on the other hand, taking and using content from those who worked hard to create it doesn’t seem right if someone else profits from it. Though I doubt that anyone has made any money re-mixing Soprano episodes.

Though I wonder how many legal departments and copyright lawyers must have their wheels running on overdrive right now trying to figure out how to nip this movement in the bud. Is it too late to do that? Large numbers of teens have made re-mixing of content to their own interpretations a way of life. This is simply how they react to the content they see. I think it’s exciting… because you can interact with this content in ways that you could not in the past.*What does this mean for copyright law in the future?

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